Smoke Shop Marketing Agency: What to Ask Before You Hand Over a Retainer
Straight answer: Tobacco advertising is banned outright on the major platforms, with none of the narrow exceptions cannabis gets. That means a smoke shop marketing agency is really selling you local search, owned channels, and retention. Before you evaluate any of them on marketing, find out whether they understand PACT Act registration and high-risk payment processing, because those two things will kill your shop faster than bad SEO ever could. My processor dropped us twice. First time we found out when a Tuesday deposit did not land. Second time we got an email at 2am saying the account was under review, which is corporate for "gone." Both times, our marketing…
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